MeatWorks Restaurant, the contemporary restaurant based in Solaris, Mont Kiara is fast becoming THE place for good, juicy, melt-in-your-mouth steaks. MeatWorks has been one of the most challenging and fulfilling project for scratchdisk ever. Aside from developing the brand, visual identity, advertising and web, we also helped MeatWorks to take advantage of social media with strong presence in Twitter and now, Facebook. It’s been quite a journey, stay tuned for more great things from MeatWorks!

+ Follow MeatWorks on Twitter
+ Add MeatWorks as a friend on Facebook
+ Be a fan of MeatWorks on Facebook

The Icsid World Design Congress 2009 will be held from 23 to 25 November at Suntec International Convention and Exhibition Centre in Singapore. Themed “Design Difference – Designing Our World 2050″, this year?s Congress will directly address today?s global challenges in an attempt to deliver powerful propositions that will shape the world of 2050. We expect professional associations, societies, institutions, government bodies, and corporations from around the world, coming to partake and contribute.

To reach and embrace the future, we will go beyond the conventional congress approach by engaging keynote speakers, design leaders and delegates to interact and collaborate before, during and after the event. For the very first time, we will feature inter-active and participative mini-symposia ? “Design2050 Studios?, led by world-renowned creative experts including Chris Bangle of Chris Bangle Associates, and Stefano Marzano of Philips Design. In the months leading to the Congress, each design leader will head up a team of four to six individuals from multi-discipline backgrounds to create a Design2050 proposition, by imagining, conceptualising and visualising a desired future. The propositions will be presented and discussed during the Congress.

The three-day event will feature presentations by design leaders in the morning sessions. In the afternoon, each Design2050 Studio will present their concepts, followed by panel discussions where you will get an opportunity to discuss and refine the scenarios and transform them into practical realities.

For more information and registration please visit: www.icsidcongress09.com.

Check out the keynote I did for UrekaWeekend yesterday, on Slideshare >

Partnering DesignLogix, Paper Cut Ideas, Simpleet Solutions and Wilfredstudios, scratchdisk creative is now part of a bigger entity. Consisting of young, dynamic, tech-savvy and mobile creative teams, Level5 Creative Group offers a unique blend of creative solutions in design, advertising, branding, interior branding, web and visual communication.

Looking to bring your business to a higher level? Level5 is here to help.

A great read on how Braun’s Dieter Ram has influenced Apple’s head designer Jonathan Ive throughout Apple’s product range and which provides clues to Apple’s design direction in the future. Some core principals that both Braun and Apple share include:

• Good design is innovative.
• Good design makes a product useful.
• Good design is aesthetic.
• Good design helps us to understand a product.
• Good design is unobtrusive
• Good design is honest.
• Good design is durable.
• Good design is consequent to the last detail.
• Good design is concerned with the environment.
• Good design is as little design as possible.

> More from Gizmodo

RPC is also home to The R3gister – the official R3 Club – www.r3gister.org

scratchdisk creative is proud to be the creative agency for RACE and RPC, having a similar passion and background for cars, racing and motorsports. scratchdisk undertakes all creative matters with regards to visual identity, advertising and design. An ad campaign is currently on the way, as well as marketing collateral. scratchdisk is also working hand-in-hand with RACE on an ambitious project to design, develop and launch limited edition cars. This will take place over the next 6-12 months. scratchdisk is responsible for the styling, visual identity of the vehicles’ interior and exterior as well as the marketing collaterals and advertising that ensues.

> Learn more about RACE – visit the RACE-RPC and SPS (Safety Performance Style) websites